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May 13, 2024

Electronic Discovery tools that extract from backups

In this episode, we explore the world of electronic discovery tools and how they're transforming the legal landscape. Our guest, Brendan Sullivan, shares his expertise on the challenges companies face when dealing with legacy data and the importance of using the right tools for eDiscovery. Learn how purpose-built software can greatly enhance efficiency, accuracy, and defensibility in the eDiscovery process. Brendan also discusses the growing need for data remediation and migration services, as well as the role of computer forensics and eDiscovery platforms in building strong legal cases. Whether you're a legal professional looking to streamline your workflow or simply interested in the intersection of technology and law, this episode is a must-listen.

Transcript
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If your company has ever been sued, you know, just how difficult



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it is to satisfy an electronic discovery request from backups.



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Extracting emails and other data from backups can take months.



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Even if you have the resources and relevant skills to pull it off.



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Today, we talked to a company that makes doing this as simple as a handshake



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while also providing a defensible audit record for your lawyers.



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We're talking with Brendan Sullivan, CEO and founder of Sullivan Strickler who has



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over 30 years of expertise in storage.



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Learn about the challenges companies face when using legacy



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and backup data for e-discovery.



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The importance of defensibility and the legal process and how purpose-built



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software can make all the difference.



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By the way, if you don't know who I am, I'm w Curtis Preston, AKA Mr.



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Backup, and I've been passionate about backup and recovery and



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related topics for over 30 years.



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Uh, ever since I had to tell my boss.



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That we had no backups of the database that we had just lost.



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I don't want that to ever happen to you.



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And that's why I do this podcast.



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On this podcast, we turn unappreciated backup admins



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and to cyber recovery heroes.



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This is the backup wrap-up.



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W. Curtis Preston: Welcome to the show.



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I'm your host, w Curtis Preston, AKA, Mr.



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Backup, and then with me, I have my emotional support consultant



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as they were working on my baby.



Prasanna Malaiyandi:

Your, your emotional support consultant?



Prasanna Malaiyandi:

W. Curtis Preston: I literally was sitting right here and I had my ring



Prasanna Malaiyandi:

camera pointed directly on the other side of this wall at the mobile dent repair.



Prasanna Malaiyandi:

Individual who was doing work on my, uh, Tesla model three, for those of



Prasanna Malaiyandi:

you that follow the podcast, you heard, um, a week or two ago that, uh, I had a



Prasanna Malaiyandi:

little, a little oopsie but you know, the amazing world of the internet.



Prasanna Malaiyandi:

I went to Yelp and I was like, ah, I gotta find a more, you know, the, and



Prasanna Malaiyandi:

I, and I just, I did this thing where I, I sent it out to forbid, and then I



Prasanna Malaiyandi:

got, like, immediately I got this quote.



Prasanna Malaiyandi:

I was like, dude, I'll fix it.



Prasanna Malaiyandi:

I'll be there.



Prasanna Malaiyandi:

I'll come to your house.



Prasanna Malaiyandi:

I'll do it there.



Prasanna Malaiyandi:

He came here and it was really cool.



Prasanna Malaiyandi:

I could watch and I, I remember I was sh I was sending you pictures as it



Prasanna Malaiyandi:

was going on and you were like, oh, he is doing this, he's doing that.



Prasanna Malaiyandi:

He's doing all the right things.



Prasanna Malaiyandi:

So you were



Prasanna Malaiyandi:

Thank you YouTube knowledge.



Prasanna Malaiyandi:

W. Curtis Preston: Yeah.



Prasanna Malaiyandi:

Yeah.



Prasanna Malaiyandi:

Once again, your, your YouTube knowledge came into, came into being and he



Prasanna Malaiyandi:

turned it, turned out really well.



Prasanna Malaiyandi:

Right.



Prasanna Malaiyandi:

Prasanna Malaiyandi: Yeah, no, it was amazing.



Prasanna Malaiyandi:

And I'm surprised there aren't more mobile body shops, if you will, because if you



Prasanna Malaiyandi:

had to go to a body shop, you go for an estimate, then you wait, then you gotta



Prasanna Malaiyandi:

drop the car off, then you gotta figure out how you get to and from the place.



Prasanna Malaiyandi:

You wait like three days.



Prasanna Malaiyandi:

Actually, some Teslas you have to wait like months to get repair parts.



Prasanna Malaiyandi:

Right.



Prasanna Malaiyandi:

And then.



Prasanna Malaiyandi:

It's just a hassle.



Prasanna Malaiyandi:

And so yeah, the fact that there was a mobile guy who came out did



Prasanna Malaiyandi:

everything, and the work looked amazing.



Prasanna Malaiyandi:

So



Prasanna Malaiyandi:

W. Curtis Preston: You were helpful as it was going on.



Prasanna Malaiyandi:

I was sending photos of what was going on to you and to my wife.



Prasanna Malaiyandi:

You were helpful.



Prasanna Malaiyandi:

She was not.



Prasanna Malaiyandi:

Shoot.



Prasanna Malaiyandi:

She was like, that looks bad.



Prasanna Malaiyandi:

That looks bad.



Prasanna Malaiyandi:

And I'm like, well, of course it looks bad.



Prasanna Malaiyandi:

It's in the middle of like body work.



Prasanna Malaiyandi:

Well, it's like when you're renovating or



Prasanna Malaiyandi:

remodeling your house, right?



Prasanna Malaiyandi:

You start off with something, they tear everything down.



Prasanna Malaiyandi:

It looks awful, and then after they're done, you're like, wow, this is amazing.



Prasanna Malaiyandi:

W. Curtis Preston: yeah, yeah.



Prasanna Malaiyandi:

It, it, it looks yeah, like, like nothing ever happened, which is



Prasanna Malaiyandi:

exactly how you want it to look . So, this is a sponsored episode today.



Prasanna Malaiyandi:

This might be a first for me because, uh, in addition to being a sponsor,



Prasanna Malaiyandi:

the person that we're actually bringing on happens to be my boss.



Prasanna Malaiyandi:

Uh, so there's that.



Prasanna Malaiyandi:

He has an extensive history in data storage and retrieval.



Prasanna Malaiyandi:

Spanning over 30 years.



Prasanna Malaiyandi:

He is an electrical engineer by education with over 20 years of



Prasanna Malaiyandi:

experience in tape manufacturing.



Prasanna Malaiyandi:

After that, he spent another 20 years advising companies on what



Prasanna Malaiyandi:

to do with their legacy data.



Prasanna Malaiyandi:

He's now the CEO and founder of Sullivan Strickler, which turns



Prasanna Malaiyandi:

complexity into capability.



Prasanna Malaiyandi:

Welcome to the podcast,



Prasanna Malaiyandi:

Brendan Sullivan.



Prasanna Malaiyandi:

How's it going, Brendan?



Brendan Sullivan:

At all.



Brendan Sullivan:

Welcome guys.



Brendan Sullivan:

I'm glad to be here.



Brendan Sullivan:

W. Curtis Preston: Well, welcome, to the pod.



Brendan Sullivan:

Let's go back to a little bit before the company.



Brendan Sullivan:

Tell us a little bit about that.



Brendan Sullivan:

The, the time that you spent in the manufacturing side, like how



Brendan Sullivan:

you got to, you know, you gained the knowledge that you have now.



Brendan Sullivan:

Um, so it's always been storage for me



Brendan Sullivan:

in some way, shape, or form.



Brendan Sullivan:

Um, I was, uh, at a company in South Wales that manufactured a.



Brendan Sullivan:

60 4K static Rams in, uh, 1985.



Brendan Sullivan:

And, um, from from there, it, the company didn't last tremendously long.



Brendan Sullivan:

Um, and I took a job, uh, at another company that, um.



Brendan Sullivan:

I had won a contract to manufacture the first square tape cartridge in Europe,



Brendan Sullivan:

which was the 34 80 tape cartridge, which, uh, obviously is an IBM, uh,



Brendan Sullivan:

mainframe tape cartridge, 200 megabytes.



Brendan Sullivan:

And that was in bridge end in South Wales.



Brendan Sullivan:

Um, so I took that job as a technician and I've been in tape since 1985.



Brendan Sullivan:

And, uh.



Brendan Sullivan:

If I last just a few more years, then I can say from start to finish, my career



Brendan Sullivan:

will be taped in some way, shape, or form.



Brendan Sullivan:

So yeah, so we made, uh, 34 80, um, developed into 34, not making 34 90 E.



Brendan Sullivan:

And then also I.



Brendan Sullivan:

Got involved and manufactured some of the TK 50, TK 52, which became



Brendan Sullivan:

the first DLT tape cartridge run, metal metal particle coating came



Brendan Sullivan:

in and, and, uh, we manufactured the first few versions of, uh, DLT also.



Brendan Sullivan:

W. Curtis Preston: Yeah, for many of our listeners, those are all numbers



Brendan Sullivan:

that just rattle around and they don't mean anything to you, but for me,



Brendan Sullivan:

I'm thinking oh yeah, I remember.



Brendan Sullivan:

I remember the 34 80 and the TK fifties and it, and I remember.



Brendan Sullivan:

Then when I first saw DLT cartridge, I was like, oh, this is a, this is a TK 50.



Brendan Sullivan:

Like, it looks the, you know, it looks physically the same, um,



Brendan Sullivan:

just, uh, significantly different.



Brendan Sullivan:

I can probably tell you the 27 parts that go into a DLT



Brendan Sullivan:

or went into a DLT tape cartridge and the type of plastic that was



Brendan Sullivan:

used on the injection molding.



Brendan Sullivan:

Uh, but, uh, nobody, nobody is interested these days



Prasanna Malaiyandi:

Other than Curtis.



Brendan Sullivan:

other than Curtis, which is why I hired.



Brendan Sullivan:

W. Curtis Preston: Yeah.



Brendan Sullivan:

You, you were in the business a little bit before me.



Brendan Sullivan:

Um, just a little bit.



Brendan Sullivan:

Uh, yeah.



Brendan Sullivan:

I was cutting my teeth on all of those cartridges as they were.



Brendan Sullivan:

Like getting out of the industry.



Brendan Sullivan:

Right?



Brendan Sullivan:

Um, like, 'cause I had nine track tapes and I had the TK fifties and I



Brendan Sullivan:

had the, the QIC or quick cartridges.



Brendan Sullivan:

Um, and the, the, the newest thing that we had in our world



Brendan Sullivan:

were the, the exabyte tapes.



Brendan Sullivan:

The a, the the eight millimeter tapes.



Brendan Sullivan:

Right.



Brendan Sullivan:

Uh, which then began a whole other, whole other world of tapes.



Brendan Sullivan:

But how did you go from that to the, the consultancy world?



Brendan Sullivan:

So, um, I ran a company, um.



Brendan Sullivan:

That was called EMAG Solutions.



Brendan Sullivan:

Um, I was the president and CEO for about nine years.



Brendan Sullivan:

And, uh, what, what became clear in the early part of, uh, that tenure when I



Brendan Sullivan:

took over, it was still very much a, a manufacturing company, but we were not.



Brendan Sullivan:

Gonna be making the latest and greatest LTO tape cartridges and 98 forties and



Brendan Sullivan:

all these kind of tech, uh, technologies.



Brendan Sullivan:

They were becoming a little bit, they're open technology, but, but



Brendan Sullivan:

in terms of, uh, development of high coercivity, um, particles that,



Brendan Sullivan:

that, uh, that are required for, for the more modern tape storage.



Brendan Sullivan:

We, we just didn't have the investment to do that.



Brendan Sullivan:

So it was really a case of.



Brendan Sullivan:

What have we learned in terms of tape manufacture, tape



Brendan Sullivan:

design, um, tape testing?



Brendan Sullivan:

'cause there's, as a manufacturer, as you can imagine, you're testing the quality.



Brendan Sullivan:

What have we learned in those areas that can be applied to some kind of



Brendan Sullivan:

services, uh, in and around them?



Brendan Sullivan:

And, uh, it was really a case of thinking, you know, what can we do?



Brendan Sullivan:

And so we, we actually acquired a small company, um, under



Brendan Sullivan:

my tenure at at, at uh, emag.



Brendan Sullivan:

Uh, called Intermedia Graphics.



Brendan Sullivan:

And, um, and they, they'd specialized in, in, um, this, this technique called



Brendan Sullivan:

non-Native File Restoration, which basically you restore data from somewhere



Brendan Sullivan:

other than using the software that was originally used to create the data.



Brendan Sullivan:

So it's, it's code that all, and originally for, for them it was codes



Brendan Sullivan:

that maybe a Word document that was a, um.



Brendan Sullivan:

That needed to be read from one system in another system.



Brendan Sullivan:

And that code, the core files are the same.



Brendan Sullivan:

The core format, data format is the same, but the way that those files are laid,



Brendan Sullivan:

laid out on the, the storage medium are different, uh, by the backup software.



Brendan Sullivan:

And so non-native file restoration is basically a



Brendan Sullivan:

means to get hold of that data.



Brendan Sullivan:

So we acquired that small company and applied it to enterprise tape



Brendan Sullivan:

technology and also, um, middleware kind of tape technology as well.



Brendan Sullivan:

And, and then the rest was really a little bit of luck in that, uh,



Brendan Sullivan:

business was not tremendous, um, because it, it was hard to get that,



Brendan Sullivan:

the knowledge of that technology out.



Brendan Sullivan:

But we had a little bit of luck around the 2001 and to 2003



Brendan Sullivan:

timeframe where, where eDiscovery.



Brendan Sullivan:

Was starting to gain a foothold, uh, in the market.



Brendan Sullivan:

And, uh, the ability, you know, the producing data, for use



Brendan Sullivan:

of evidence in a court of law.



Brendan Sullivan:

Um, and when it, when the data came from backup tapes, there wasn't that



Brendan Sullivan:

many companies that were able to do it.



Brendan Sullivan:

So we were asked on some of the big cases, you know, like, uh, Enron case



Brendan Sullivan:

and, and uh, some other cases we were asked, can we get hold of this data?



Brendan Sullivan:

And that led.



Brendan Sullivan:

Our software developers to develop techniques to be able



Brendan Sullivan:

to restore and extract and perfect and improve our software.



Brendan Sullivan:

And, uh, by around about 2002, 2003, we were thinking, okay,



Brendan Sullivan:

this is, this is our future.



Brendan Sullivan:

Let's, uh, it was just growing at a, at, at a, at a rapid rate at that time.



Brendan Sullivan:

So that's really how we got into services.



Prasanna Malaiyandi:

So one question, Brendan, is, I know most people who



Prasanna Malaiyandi:

might be listening to this podcast, they're probably like, oh, but you



Prasanna Malaiyandi:

have, at least in today's world, right, you have normal file servers



Prasanna Malaiyandi:

where you have SMB or you have NFS, and then you have object store, right?



Prasanna Malaiyandi:

And they're all pretty standard, open, interoperable formats.



Prasanna Malaiyandi:

Could you go a little into that?



Prasanna Malaiyandi:

Why this was such a problem in the backup space when you started this or



Prasanna Malaiyandi:

when you started seeing this problem?



Brendan Sullivan:

So I'll talk generally about legacy data and um, and this is



Brendan Sullivan:

really how the, over the last 20 years.



Brendan Sullivan:

Um, things have evolved in that, uh, the data center typically is pushed and asked,



Brendan Sullivan:

and Curtis knows it's only too well.



Brendan Sullivan:

Um, I have more data.



Brendan Sullivan:

I would like to back it up faster.



Brendan Sullivan:

You have a backup window.



Brendan Sullivan:

That backup window is shrinking and, um, and, you know, give me my service back.



Brendan Sullivan:

So the backup software companies and the hardware companies, um.



Brendan Sullivan:

We're tasked with figuring out how to move larger amounts of data from



Brendan Sullivan:

different, uh, servers, um, to back, uh, back them up as quickly as they could.



Brendan Sullivan:

And, and over time came things like, uh, multiplexing, multithreading,



Brendan Sullivan:

striping, spanning, um, NAS backups, NDMP, nas filers, et cetera, et cetera.



Brendan Sullivan:

And, um, and that's all good.



Brendan Sullivan:

You can back up data faster and more efficiently.



Brendan Sullivan:

But of course what you're doing with that is, is you are making the, or you



Brendan Sullivan:

are putting the data into a storage medium in a, in a more proprietary way.



Brendan Sullivan:

Um, and, uh, that's fine as long as you are going to be doing the restoring.



Brendan Sullivan:

But then when the company, uh, 10 years later decides that it's gonna back up



Brendan Sullivan:

to the cloud or decides that it's gonna back up in a different way, or they,



Brendan Sullivan:

or they, maybe they get acquired and.



Brendan Sullivan:

No longer, they no longer have the legato network or expert.



Brendan Sullivan:

Now they have a Veritas expert or a a Commvault expert.



Brendan Sullivan:

And over time you lose the ability to, to be able to restore that data and, um.



Brendan Sullivan:

It's not always a problem, but what's also evolved in the industry is



Brendan Sullivan:

that data has become more and more used, uh, for evidence in to prove



Brendan Sullivan:

out legal cases and, um, privacy requirements, uh, meaning evermore.



Brendan Sullivan:

Uh, complex, uh, challenging ways in which data has to be retained,



Brendan Sullivan:

preserved, um, and produced.



Brendan Sullivan:

And so the data center infrastructure is set up, let's say in 2010 for one system



Brendan Sullivan:

that's no longer serves its purpose in 2020, except the data must be kept.



Brendan Sullivan:

And, uh, as long as that scenario.



Brendan Sullivan:

Um, carries on.



Brendan Sullivan:

There will be space for companies like ours that, uh, we're



Brendan Sullivan:

keepers of lost knowledge.



Brendan Sullivan:

Um, we, we we're able to go back into five year, 10 year, 15, 20, 25 years and,



Brendan Sullivan:

and produce data that, that, uh, might be required for compliance or regulation



Brendan Sullivan:

or remediation or for business use.



Brendan Sullivan:

Um, but largely litigation is, is a driver.



Brendan Sullivan:

And, um, so it, it's, um.



Brendan Sullivan:

It's, it's today's modern is tomorrow's legacy, and that's not.



Prasanna Malaiyandi:

Yeah.



Prasanna Malaiyandi:

W. Curtis Preston: Yeah, there, there's two things that, that I got out of there.



Prasanna Malaiyandi:

Uh, Brendan one is, and there was one that has come to my mind.



Prasanna Malaiyandi:

The more I work with, um, your company is that I built my own career in



Prasanna Malaiyandi:

doing consulting, helping people to basically redesign their backup system.



Prasanna Malaiyandi:

You found that there's a lot of technologies that sort of come and



Prasanna Malaiyandi:

go and then people lose their, you know, that, like you said, that



Prasanna Malaiyandi:

they lose their networker person.



Prasanna Malaiyandi:

What I found was even when they had a networker person, there was.



Prasanna Malaiyandi:

There was something about backup and, and especially tape, that it, so much of it



Prasanna Malaiyandi:

was counterintuitive that even if they had a networker person or a NetBackup



Prasanna Malaiyandi:

person, the design wasn't in keeping with how the, how, how it should be designed.



Prasanna Malaiyandi:

Right.



Prasanna Malaiyandi:

And so there was plenty of money to be made in helping people



Prasanna Malaiyandi:

figure out how to back up.



Prasanna Malaiyandi:

Right.



Prasanna Malaiyandi:

What, it never really occurred to me until working, um, with you, was that.



Prasanna Malaiyandi:

Just like there are very few people that are really good at doing backups.



Prasanna Malaiyandi:

There's an even smaller group of people that are really good at doing



Prasanna Malaiyandi:

restores the one thing about backup is that most people do it every day.



Prasanna Malaiyandi:

You know, if they, if they have a, a backup system, they're, they're



Prasanna Malaiyandi:

constantly working on their.



Prasanna Malaiyandi:

Backups, right?



Prasanna Malaiyandi:

They're working, you know, they've got a backup window.



Prasanna Malaiyandi:

They've gotta do backup certain, certain time.



Prasanna Malaiyandi:

They've gotta get 'em done in a certain si, you know, in a certain time.



Prasanna Malaiyandi:

And there's a new server and we gotta configure this.



Prasanna Malaiyandi:

So you get really good at that and you say, well, when's the



Prasanna Malaiyandi:

last time you did a restore?



Prasanna Malaiyandi:

Well, we restored this one file a month ago, uh, you know, as a test,



Prasanna Malaiyandi:

or maybe we do a restore of a, of, of a small file now and then to test.



Prasanna Malaiyandi:

But no one tests the kind of restores that.



Prasanna Malaiyandi:

Um, that your team is doing,



Prasanna Malaiyandi:

And to go along with that, Curtis, it's those restore



Prasanna Malaiyandi:

tests that the backup person is doing is for operational recoveries, right?



Prasanna Malaiyandi:

Like, Hey, I blew away a file or something.



Prasanna Malaiyandi:

It's not for, I need a satisfying e-discovery request, which cha its own



Prasanna Malaiyandi:

set of requirements that go along with it.



Prasanna Malaiyandi:

W. Curtis Preston: Yeah.



Prasanna Malaiyandi:

Which is the other, the other thing, right?



Prasanna Malaiyandi:

So one is people just in general aren't good at doing restores, right?



Prasanna Malaiyandi:

And the, the second is that, you know, you talked about



Prasanna Malaiyandi:

all these proprietary formats.



Prasanna Malaiyandi:

All of them have one thing in common, and that's that none of them were



Prasanna Malaiyandi:

designed for eDiscovery, right?



Prasanna Malaiyandi:

This is why when you and I first started talking.



Prasanna Malaiyandi:

I remember saying something to you of like, you do realize that I've spent



Prasanna Malaiyandi:

my entire career trying to talk people out of doing the thing that makes them



Prasanna Malaiyandi:

end up needing your services, right?



Prasanna Malaiyandi:

Like, please don't use your backup software as your archive



Prasanna Malaiyandi:

software, but no one listens to me.



Prasanna Malaiyandi:

Uh, you know, because the vast majority of the industry just uses



Prasanna Malaiyandi:

their backup system and hopes they never need, uh, to do an e-discovery.



Brendan Sullivan:

You are exactly right.



Brendan Sullivan:

There's, you know, I, I often, uh, say there's, there's really



Brendan Sullivan:

two reasons for our existence.



Brendan Sullivan:

And, uh, the, the, the first one is that, is that the



Brendan Sullivan:

requirement to keep the data, uh.



Brendan Sullivan:

Lasts longer than the requirement to keep the infrastructure that



Brendan Sullivan:

you use to create the data.



Brendan Sullivan:

That's that's point number one.



Brendan Sullivan:

And then point number two, the requirements to produce that data.



Brendan Sullivan:

More complex and more involved than were envision envisioned at



Brendan Sullivan:

the time that data was created.



Brendan Sullivan:

And of course, that's eDiscovery litigation,



Brendan Sullivan:

compliance, regulatory reasons.



Brendan Sullivan:

I mean, if you look at, now you know this last I.



Brendan Sullivan:

Three, four years, uh, data privacy regulations that are, that are,



Brendan Sullivan:

uh, taking hold, GDPR and uh, CCPA and, and, and many others.



Brendan Sullivan:

Um, there are provisions that are, uh, being stipulated.



Brendan Sullivan:

Things like the right to be forgotten, you know, if you've collected



Brendan Sullivan:

personal data, then you have a right.



Brendan Sullivan:

To be forgotten.



Brendan Sullivan:

So you leave the company, the company has your personal data.



Brendan Sullivan:

That might not be data that is allowed, uh, or, or they're allowed to have



Brendan Sullivan:

in the public domain and that, so you say, okay, well I'm no longer there.



Brendan Sullivan:

Can you remove it?



Brendan Sullivan:

Now, if these are in backups or archives, that's a major challenge, especially if



Brendan Sullivan:

you no longer have the infrastructure around that was used to create it.



Brendan Sullivan:

So now.



Brendan Sullivan:

There's a whole remediation requirement, the ability to delete on demand,



Brendan Sullivan:

uh, from data that is pre-populated with data that you must keep.



Brendan Sullivan:

So, um, it, it's, it's actually getting more complex, not less complex, and,



Brendan Sullivan:

uh, which is, which is great for us.



Brendan Sullivan:

You know, this is, this is, this is how we want them, the market to evolve.



Brendan Sullivan:

W. Curtis Preston: Yeah, it was the same thing that happened to me, you



Brendan Sullivan:

know, years ago when basically tape drive just kept getting faster and



Brendan Sullivan:

faster and, um, which just made my, my side of the world worse, right?



Brendan Sullivan:

The 'cause, the, the problem as I saw it for.



Brendan Sullivan:

20 years was that tape drives had gotten too fast for the backup.



Brendan Sullivan:

Right.



Brendan Sullivan:

And the, and the, the backup can only run at one speed and the tape drive can



Brendan Sullivan:

only run at run speed and the speeds aren't anywhere near the, the same speed.



Brendan Sullivan:

Right.



Brendan Sullivan:

That's how we, that's how we invented multiplexing and, you know, uh,



Brendan Sullivan:

but the problem was that everybody always saw it as the opposite.



Brendan Sullivan:

They're like, oh, the tape drives are slow.



Brendan Sullivan:

And so I'm going to, um.



Brendan Sullivan:

You know, I'm gonna buy more tape drives.



Brendan Sullivan:

And I was always like, no.



Brendan Sullivan:

Right.



Brendan Sullivan:

But the faster tape drives got, the better it was for me because



Brendan Sullivan:

the worse the backup systems were.



Brendan Sullivan:

Um, and I just look better and better by, by fixing all those.



Brendan Sullivan:

Right.



Brendan Sullivan:

So you've talked about e-discovery.



Brendan Sullivan:

What does that look like how does somebody.



Brendan Sullivan:

Decide they need your kind of services versus whatever the alternatives might be.



Brendan Sullivan:

I would say the vast majority of clients or prospects



Brendan Sullivan:

that are required to produce data from backup systems, are not aware.



Brendan Sullivan:

The type of technologies that we've developed, um, in the industry so, so



Brendan Sullivan:

often when we get on a scoping call.



Brendan Sullivan:

Um, you know, it might, let's just say hypothetically it might be a



Brendan Sullivan:

NetBackup environment, and they might have to produce emails or messages



Brendan Sullivan:

from an email archiving platform or something that's been managed



Brendan Sullivan:

through NetBackup or backup exec.



Brendan Sullivan:

And the conversations go, you know, and, uh, okay, so how are you gonna do this?



Brendan Sullivan:

And, uh, it, the, the, the, and the thought process is, you know, do



Brendan Sullivan:

we know what sessions there are?



Brendan Sullivan:

Have you, will you do phase one imports?



Brendan Sullivan:

Will you do phase two imports?



Brendan Sullivan:

And we go, no, no, we don't use NetBackup we use our own software and uh, they



Brendan Sullivan:

say, well, how are you gonna restore the data if you don't have NetBackup?



Brendan Sullivan:

And so there's always a, um, and we'll say, we do, you know, we don't need



Brendan Sullivan:

it because we basically trick the tape cartridge into thinking it's talking to



Brendan Sullivan:

something like a, a NetBackup environment.



Brendan Sullivan:

And therefore we can do all sorts of things with this data.



Brendan Sullivan:

We don't necessarily need the tapes in sequence like the native software does.



Brendan Sullivan:

Um, we don't.



Brendan Sullivan:

Necessarily need to go through everything systematically to get the



Brendan Sullivan:

complete session restored, and this is what you have to do in eDiscovery.



Brendan Sullivan:

You have to go, the whole objective here is to cast the net wide.



Brendan Sullivan:

Um, capture everything, um, that is relevant for the potential case and



Brendan Sullivan:

ignore as much as you can that isn't, so you're not collecting too much data and



Brendan Sullivan:

just go straight for the specific files.



Brendan Sullivan:

And that, that, that leaves an ideal environment, um, for the lawyers



Brendan Sullivan:

to be, uh, you know, somebody that can find, pinpoint, and restore



Brendan Sullivan:

as little as possible, but restore exactly what is required and then



Brendan Sullivan:

produce that data in a defensible way.



Brendan Sullivan:

Preserving all metadata as you do it, and then reviewing and analyzing and, and



Brendan Sullivan:

and producing through, through that case.



Brendan Sullivan:

So that for us, what we've, what we've done is we've built our own software.



Brendan Sullivan:

So we have, uh, a piece of software that we, that is fundamentally two points.



Brendan Sullivan:

One is that it, it'll drive the devices.



Brendan Sullivan:

So it's kinda like all the SCSI mechanisms and, and, and



Brendan Sullivan:

what have you, all the buffers.



Brendan Sullivan:

Um, and then the rest is we, our coders create handlers that allow us to restore.



Brendan Sullivan:

All sorts of different backup softwares.



Brendan Sullivan:

So whether it be NetBackup, backup exec, Commvault, Tivoli, legato,



Brendan Sullivan:

et cetera, et cetera, et cetera.



Brendan Sullivan:

It's the same piece of software.



Brendan Sullivan:

And, um, what, and then, then the key skills that get added to that are, you



Brendan Sullivan:

know, we might not need the whole session, we might not need the whole thread.



Brendan Sullivan:

Um, so then it's a case of what, what do you need to learn about the backup



Brendan Sullivan:

environment and what's the most cost, effective, efficient, fastest way to



Brendan Sullivan:

go about learning in that environment?



Brendan Sullivan:

And that's, that's really the, um, the features and benefits of our tool that,



Brendan Sullivan:

uh, that allow us to be that early part of an eDiscovery process before the data gets



Brendan Sullivan:

loaded into a platform where the lawyers or the paralegals can review it and decide



Brendan Sullivan:

that it's, it's relevant for the case.



Prasanna Malaiyandi:

And if you compare, and I don't know if you have numbers



Prasanna Malaiyandi:

around this, but like doing the normal way that a backup person who was say,



Prasanna Malaiyandi:

using NetBackup and would've had to go through in terms of restoring each of the



Prasanna Malaiyandi:

sessions to a location, doing everything, using NetBackup versus using the software



Prasanna Malaiyandi:

that you guys have created, what sort of like efficiency gains are there to



Prasanna Malaiyandi:

be had by going with what you do versus like what a person would normally have



Prasanna Malaiyandi:

to do for a relatively large environment to handle that eDiscovery case.



Brendan Sullivan:

Well, the, the first and most obvious one is that



Brendan Sullivan:

we work off backups, whether or not, not whether or not that be



Brendan Sullivan:

a disc backup or a tape backup.



Brendan Sullivan:

We work off backups, which means that the data center folks.



Brendan Sullivan:

Don't have to change their lives at all.



Brendan Sullivan:

And, um, so that's a huge efficiency.



Brendan Sullivan:

Um, hand us the data, we'll take it from here, um, that that's a,



Brendan Sullivan:

an order of magnitude advantage.



Brendan Sullivan:

Um, and, and also it's, it's being used to, um, the legal world.



Brendan Sullivan:

Um, you know, they have, they have, it's all about defensibility,



Brendan Sullivan:

all about audit trails.



Brendan Sullivan:

All about response time, availability, project management.



Brendan Sullivan:

Um, once you, you know, once you've been through your first a hundred projects



Brendan Sullivan:

like that, you really get to know the kind of things that they ask for.



Brendan Sullivan:

And that's, that's a big factor.



Brendan Sullivan:

So a company that's going through litigation for the



Brendan Sullivan:

first time or second time.



Brendan Sullivan:

That's a big education they've got to go through.



Brendan Sullivan:

So we deal with the, we deal with the backups and therefore we don't



Brendan Sullivan:

interfere with, with normal operation.



Brendan Sullivan:

The, the second thing is that the infrastructure that data



Brendan Sullivan:

centers are often, um, often have, are built for purpose.



Brendan Sullivan:

They have a certain amount of data they're backing up, they have certain processes,



Brendan Sullivan:

and if you are going to have to succumb certain amounts of that infrastructure,



Brendan Sullivan:

it's going to interfere with your normal.



Brendan Sullivan:

Yeah, something's gotta give.



Brendan Sullivan:

And then the third thing is, um, it's defensibility.



Brendan Sullivan:

Um, you know, if, if you are in a legal situation and you're getting



Brendan Sullivan:

accused of something, and you might ultimately have to testify in a



Brendan Sullivan:

court of law as to what you did.



Brendan Sullivan:

What you produced and how you produced it.



Brendan Sullivan:

There's a, a much better defensibility from a third party company like



Brendan Sullivan:

ours than one of your employees.



Brendan Sullivan:

Um, that, you know, could, could potentially be argued by opposing



Brendan Sullivan:

counsel that, oh, well how do we know that you had an interest in finding,



Brendan Sullivan:

you know, what we're looking for?



Prasanna Malaiyandi:

Yeah.



Brendan Sullivan:

So those, those three things make it, make it ideal,



Brendan Sullivan:

really, and, and smart to, uh, pick out a third party rather than, um,



Brendan Sullivan:

rather than actually do it yourself.



Brendan Sullivan:

W. Curtis Preston: I think your answer was great.



Brendan Sullivan:

Um, the, I think the question the Prasanna was maybe asking



Brendan Sullivan:

was a little bit different.



Brendan Sullivan:

And, um, 'cause your, your answer was about, you know, why would somebody



Brendan Sullivan:

use you versus doing it themselves?



Brendan Sullivan:

What I would like to see you, uh, hone in on is just the actual, let's



Brendan Sullivan:

assume you had unlimited uh, resources.



Brendan Sullivan:

Well, you never had unlimited resources.



Brendan Sullivan:

But let's say you had a, you had a tape library and you had a



Brendan Sullivan:

NetBackup server for, uh, setting aside the con, the conflicting part.



Brendan Sullivan:

How efficient would you say your process of reading everything that needs to



Brendan Sullivan:

be read, restoring everything needs to be restored versus doing that same



Brendan Sullivan:

process, but using pick your favorite backup software and doing it that way.



Brendan Sullivan:

So, um, in our data center in Atlanta, um, I



Brendan Sullivan:

don't know how many tape drives we have, but it's probably 2000 plus.



Brendan Sullivan:

Um, and when, if somebody drops, uh, 500 tapes on us and they don't know.



Brendan Sullivan:

They, they, they have a keyword search requirement.



Brendan Sullivan:

They have a file requirement, but they don't know where it is.



Brendan Sullivan:

Um, we can go a hundred wide.



Brendan Sullivan:

I.



Brendan Sullivan:

Day one.



Brendan Sullivan:

And, uh, so in terms of the speed and, and then we can just scan, uh, you know,



Brendan Sullivan:

some of the features that I mentioned in our software, we could, it, it,



Brendan Sullivan:

e-discovery is all about ruling out.



Brendan Sullivan:

So it's not about throwing all of the tapes in and restoring, it's about



Brendan Sullivan:

scanning them in the most efficient way.



Brendan Sullivan:

Can you rule it out by date?



Brendan Sullivan:

Can you rule it out by.



Brendan Sullivan:

Uh, backup session type data, content type.



Brendan Sullivan:

Um, it's all about ruling out as fast as you can.



Brendan Sullivan:

So we go wide, fast and wide, and we rule out so.



Brendan Sullivan:

The, the, the devil's in the detail because it depends



Brendan Sullivan:

on what the, the matter is.



Brendan Sullivan:

But if it was that 500 tape project that you might try and tackle internally and



Brendan Sullivan:

you've got your NetBackup or your, your environment there, you might spend months.



Brendan Sullivan:

Whereas we might spend days in terms of getting to, getting to the data.



Brendan Sullivan:

So it really can be quite significant.



Brendan Sullivan:

W. Curtis Preston: Yeah, so it sounds like it's a combination of the fact that



Brendan Sullivan:

you actually do have, not unlimited, but a significant number of tape drive



Brendan Sullivan:

that, you know, I've been in environments that have hundreds of tape drives,



Brendan Sullivan:

but those are really, really rare.



Brendan Sullivan:

Most people have just enough tape drives.



Brendan Sullivan:

You spoke to this in your previous answer.



Brendan Sullivan:

Most people have just enough tape drives to get the, to get the job done.



Brendan Sullivan:

And by the way, it's not just tape driving.



Brendan Sullivan:

We've talked a lot about tape, but they, they have a, they



Brendan Sullivan:

have, they may have a dis array.



Brendan Sullivan:

Um, to, to do that job and that that disc system has its job to



Brendan Sullivan:

do, and then there's people, right?



Brendan Sullivan:

The fact that.



Brendan Sullivan:

You've written a piece of software that is purpose built for what you are doing.



Brendan Sullivan:

NetBackup network or TSM, pick your favorite backup software.



Brendan Sullivan:

None of them were written to do this.



Brendan Sullivan:

None of them, you know, if you're looking for.



Brendan Sullivan:

We have, we have hundreds of backups and we don't know where this file is.



Brendan Sullivan:

They are not written for that.



Brendan Sullivan:

Some of 'em have a little bit of search capability, but to



Brendan Sullivan:

say, um, I've been backing up.



Brendan Sullivan:

I mean, what percentage of of eDiscovery cases are emailed?



Brendan Sullivan:

It's really high, right?



Brendan Sullivan:

It is high.



Brendan Sullivan:

Yeah, I would, it's uh, it's still very high.



Brendan Sullivan:

It used to be a hundred percent, but it al almost a hundred percent, but



Brendan Sullivan:

it's still still 70% I would say.



Brendan Sullivan:

W. Curtis Preston: Yeah.



Brendan Sullivan:

Okay.



Brendan Sullivan:

So if you're going to do an email, e-discovery case, restoring, if



Brendan Sullivan:

you're doing this with backups, you have to restore dozens to



Brendan Sullivan:

hundreds of copies of exchange,



Prasanna Malaiyandi:

Didn't you have to do this before?



Prasanna Malaiyandi:

W. Curtis Preston: what's that?



Prasanna Malaiyandi:

Didn't you do this once for a consulting



Prasanna Malaiyandi:

W. Curtis Preston: Yeah, did this once.



Prasanna Malaiyandi:

It was very lucrative for the consulting company that I worked for at the time.



Prasanna Malaiyandi:

Um.



Prasanna Malaiyandi:

But that is it.



Prasanna Malaiyandi:

It's just, it's just simply not designed, you know, you talked about going wide.



Prasanna Malaiyandi:

Backup software isn't designed to go wide.



Prasanna Malaiyandi:

Backup software is designed to go narrow.



Prasanna Malaiyandi:

I need to restore this server, this directory, this database,



Prasanna Malaiyandi:

to this point in time.



Prasanna Malaiyandi:

It is not designed to go find needle in the haystack.



Prasanna Malaiyandi:

Right?



Prasanna Malaiyandi:

And I like what you said about how that eDiscovery is all



Prasanna Malaiyandi:

about, uh, what did you say?



Prasanna Malaiyandi:

You said all about excluding, all about



Brendan Sullivan:

Ruling out.



Brendan Sullivan:

W. Curtis Preston: ruling out, right?



Brendan Sullivan:

Yeah.



Brendan Sullivan:

Ruling out in a defensible way, right?



Brendan Sullivan:

Here is the process by which we ruled stuff out, and, uh, if you



Brendan Sullivan:

change your mind, we have all the metadata so we can, we can, you know.



Brendan Sullivan:

Unru things out.



Brendan Sullivan:

I just totally made up a phrase, but, uh, if you did that with, with,



Brendan Sullivan:

uh, you know, uh, pick your favorite backup software every time you



Brendan Sullivan:

go through is a separate process.



Brendan Sullivan:

Right.



Brendan Sullivan:

It's interesting now that I think about it because you,



Brendan Sullivan:

you said it's about ruling out.



Brendan Sullivan:

N that's not the way backup software works, right?



Brendan Sullivan:

In backup software, you're, you need to tell it what you want, right?



Brendan Sullivan:

Not, Hey, I want you to look at everything and then, but don't look at these things,



Brendan Sullivan:

uh, and just give me these things, but give them over this, this three,



Brendan Sullivan:

three-year period that, that just, that isn't the way backup software works.



Brendan Sullivan:

So you've, you've raised a point that it's something



Brendan Sullivan:

from a marketing perspective.



Brendan Sullivan:

I've always been a little bit uncomfortable with, and it's



Brendan Sullivan:

because of the vernacular, the terminologies that are used, backup.



Brendan Sullivan:

So, um, uh, it's easy.



Brendan Sullivan:

It's easier for us to say we're experts in backup.



Brendan Sullivan:

The truth is that backup softwares, companies are experts in backup and



Brendan Sullivan:

they, after they call the product.



Brendan Sullivan:

BUR backup and restore, but the only get ever gets called backup.



Brendan Sullivan:

All we do is the R.



Brendan Sullivan:

We don't do any backup.



Brendan Sullivan:

But if we say, but if we say we're a restore company, it can



Brendan Sullivan:

get completely misunderstood.



Brendan Sullivan:

So we say, yeah, we we're backup experts.



Brendan Sullivan:

But the truth is we don't do any backup.



Brendan Sullivan:

We only do



Prasanna Malaiyandi:

Well, well, and to become restore experts, you



Prasanna Malaiyandi:

have to be backup experts, right?



Prasanna Malaiyandi:

Because without that, right, you're just downstream.



Prasanna Malaiyandi:

So you have to really be entrenched and really deeply knowledgeable



Prasanna Malaiyandi:

about the backup in order to be able to do restore really well.



Prasanna Malaiyandi:

Uh, the one thing Curtis, uh, going back to your point about sort



Prasanna Malaiyandi:

of the number of tape drives and like how normally in your backup



Prasanna Malaiyandi:

infrastructure, you only have enough infrastructure to get the stuff done.



Prasanna Malaiyandi:

Imagine if you went as a backup person at a company, you went to



Prasanna Malaiyandi:

the CIO and was like, Hey, I need a 10 million extra dollars to have



Prasanna Malaiyandi:

a thousand more tape drives so I can handle an e-discovery request.



Prasanna Malaiyandi:

That might happen every once in a while.



Prasanna Malaiyandi:

Right.



Prasanna Malaiyandi:

Already backup folks are strapped for budget, right?



Prasanna Malaiyandi:

And going and saying, yes, I need this in order to be able to handle



Prasanna Malaiyandi:

an e-discovery request, which may or might not happen, may be unpredictable.



Prasanna Malaiyandi:

You don't know what the scope is.



Prasanna Malaiyandi:

You can't be like, Hey, I'm always gonna search these



Prasanna Malaiyandi:

servers, or only emails, right?



Prasanna Malaiyandi:

It's, it all depends on what the case is, so you can't really predict that.



Prasanna Malaiyandi:

And so you might have to size for the largest or size for the smallest, and



Prasanna Malaiyandi:

then your window goes out the door, right?



Prasanna Malaiyandi:

So.



Prasanna Malaiyandi:

W. Curtis Preston: Yeah, I do wanna speak to the the world of disc backups



Prasanna Malaiyandi:

because as you know, Brendan, you know, a lot of the world has gone to disc.



Prasanna Malaiyandi:

I mean, you guys have live in the world of tape, but you also speak the



Prasanna Malaiyandi:

world of disc, and so I just wanted to speak to that world as well.



Prasanna Malaiyandi:

Your efficiency comes from both, from the fact that you can go so wide because



Prasanna Malaiyandi:

you do have all those tape resources, but also because if you were handed



Prasanna Malaiyandi:

a, a large, uh, you know, I, I know I talked to you just today about how



Prasanna Malaiyandi:

a customer had shipped their, their, uh, data domain box to you, right?



Prasanna Malaiyandi:

And, uh, you can also very easily create multiple sessions against that.



Prasanna Malaiyandi:

Right.



Brendan Sullivan:

The technology is similar.



Brendan Sullivan:

The same but requires tweaking.



Brendan Sullivan:

Um, our software requires tweaking.



Brendan Sullivan:

But you know, it's interesting about that, that project that we talked



Brendan Sullivan:

about, uh, today, that, uh, we, we were restoring exchanged instances,



Brendan Sullivan:

thousands of custodians, um, from data domain infrastructure and, um,



Brendan Sullivan:

the lawyers always called it tape.



Brendan Sullivan:

And we never touched a tape.



Brendan Sullivan:

We in the end, we, we couldn't stop them saying, you know, have



Brendan Sullivan:

you restored these tapes yet?



Brendan Sullivan:

Or have you restored those, those tapes yet?



Brendan Sullivan:

We couldn't, we couldn't stop that.



Brendan Sullivan:

So it, it was all coming off data domain.



Brendan Sullivan:

We never touched a tape, but we still used that as.



Brendan Sullivan:

Software and tweaked our software to be able to, uh, first restore



Brendan Sullivan:

the, uh, um, the backups from within the data domain and then extract,



Brendan Sullivan:

exchange, and then extract custodian, PSD messages, mailboxes, et cetera.



Brendan Sullivan:

Um.



Brendan Sullivan:

W. Curtis Preston: Can you speak to that word by the way?



Brendan Sullivan:

That was a word that was new to me when coming to the company was custodian.



Brendan Sullivan:

Um, can you speak to that word?



Brendan Sullivan:

It's a, it's a mailbox user.



Brendan Sullivan:

Uh, so what often gets used is if, if you are in a large company and, um.



Brendan Sullivan:

There's 6,000, uh, mailbox users.



Brendan Sullivan:

So you might have 6,000 mailbox users on an exchange environment,



Brendan Sullivan:

and then three people, uh, are under investigation for whatever reason.



Brendan Sullivan:

And we have to produce the mailboxes, multiple instances, you know,



Brendan Sullivan:

whether they be from fos in, uh, incrementals differentials, whatever.



Brendan Sullivan:

If we have to produce all of the instances of that mailbox user, that the term



Brendan Sullivan:

that is used is those three custodians.



Brendan Sullivan:

Prasanna Malaiyandi: It's a legal term, right?



Brendan Sullivan:

Yeah, I guess.



Brendan Sullivan:

Yeah.



Brendan Sullivan:

W. Curtis Preston: Yeah, I, it, it's just for me, historically,



Brendan Sullivan:

that word, I mean, it meant someone who took care of the data.



Brendan Sullivan:

So I always thought of a data custodian as like, I have thought



Brendan Sullivan:

of myself as a data custodian, but that's not the way it, that's not



Brendan Sullivan:

the way it's meant in this context.



Brendan Sullivan:

That's why I just wanted to make sure we, we threw that out.



Prasanna Malaiyandi:

So Brendan, I know we've been talking a lot



Prasanna Malaiyandi:

about e-discovery, but are there other use cases that you see people



Prasanna Malaiyandi:

also needing this capability?



Prasanna Malaiyandi:

Like I used to work for backup vendors, many backup vendors, and



Prasanna Malaiyandi:

one of the challenges that people would always have is like, Hey,



Prasanna Malaiyandi:

I have name your backup vendor.



Prasanna Malaiyandi:

I wanna leave them and switch to your solution, but I have all this.



Prasanna Malaiyandi:

Data and I don't know what to really do with it, and I don't wanna



Prasanna Malaiyandi:

continue paying the maintenance contracts and other things, and



Prasanna Malaiyandi:

I'm not sure what to do with that.



Prasanna Malaiyandi:

Is that something that you guys also hear from customers and do you have



Prasanna Malaiyandi:

the ability to help them with those



Brendan Sullivan:

It's, uh, increasingly, increasingly, the, um, in fact, I



Brendan Sullivan:

would, I would say that there are.



Brendan Sullivan:

Two fundamental, um, reasons for our technology.



Brendan Sullivan:

You know, one is the remediation side of it, um, and the other is the specific



Brendan Sullivan:

litigation discovery side of it.



Brendan Sullivan:

Um, so it's, it's the, the federal rules of civil procedure of, of, of, of kind,



Brendan Sullivan:

of guide make it easy or difficult.



Brendan Sullivan:

And they've changed over recent years that make it a little easier, a



Brendan Sullivan:

little more justifiable to remediate.



Brendan Sullivan:

Delete, uh, certain data.



Brendan Sullivan:

Um, and what we think has, has, has happened from that coupled with the,



Brendan Sullivan:

the growth in cloud and, and the demise of email archive platforms.



Brendan Sullivan:

Um, I.



Brendan Sullivan:

What's happened is that migration is, is much more topical and our



Brendan Sullivan:

technologies lends itself extremely, you know, ideally for migration.



Brendan Sullivan:

Um, but I think also, I think the, what, what so many



Brendan Sullivan:

companies really want to do, I.



Brendan Sullivan:

Is delete the, uh, I think I see the main objective is deletion on demand



Brendan Sullivan:

is I think the term that I'd, I'd coin.



Brendan Sullivan:

So, you know, if you have 50 petabytes of data, um, that spanning back 15,



Brendan Sullivan:

20 years, the reality of you needing that or having to keep all of that.



Brendan Sullivan:

Uh, is a nonsense.



Brendan Sullivan:

You know, you, you don't, but there is some in there that you really



Brendan Sullivan:

should, because if you don't, it could land you in trouble or



Brendan Sullivan:

it could, could have some value.



Brendan Sullivan:

And so, um, migration is the driver I.



Brendan Sullivan:

We would like to take our legacy, uh, environment and we would like to put it in



Brendan Sullivan:

a more modern environment, a cloud-based backup system or something like that.



Brendan Sullivan:

And, and then we say, okay, you, you know, hundreds of terabytes



Brendan Sullivan:

of data, we can migrate that.



Brendan Sullivan:

And, and, and it's, it's controlled by.



Brendan Sullivan:

Often by the bandwidth of the legacy infrastructure.



Brendan Sullivan:

So if it's an email archiving platform, like a source one where uh, support



Brendan Sullivan:

is going away at the end of this year, and migration of data out of those



Brendan Sullivan:

environments, uh, are limited by the speed that that source one infrastructure



Brendan Sullivan:

can migrate those messages out.



Brendan Sullivan:

But you've got to.



Brendan Sullivan:

Migrate them out to be able to remediate, to be able to delete, to be



Brendan Sullivan:

able to keep, uh, whatever you want.



Brendan Sullivan:

It's, it's, it's complex, it's slow.



Brendan Sullivan:

And, um, the ability to, to take the storage environment of those legacy



Brendan Sullivan:

environments and go fast and wide, um, is.



Brendan Sullivan:

Is highly valuable.



Brendan Sullivan:

Um, and, but that's the driver.



Brendan Sullivan:

It's not just the migration, that's the driver, it's the deletion because once



Brendan Sullivan:

you, it's like turning over the stone.



Brendan Sullivan:

Um, this is offsite Storage vendors have made a lot of money, uh,



Brendan Sullivan:

for many years of keeping stuff.



Brendan Sullivan:

And if you don't look at something, uh, maybe it's not there.



Brendan Sullivan:

If you look at it.



Brendan Sullivan:

And you know it's there, then you have to do something with it.



Brendan Sullivan:

So, um, the challenge is, is in, for us, in terms of what technology



Brendan Sullivan:

we develop, we need that, uh, the clients need that technology to be



Brendan Sullivan:

able to migrate quickly, um, delete defensively and delete on demand.



Brendan Sullivan:

So it's, it's not just migration.



Brendan Sullivan:

It's migration and deletion.



Brendan Sullivan:

Um, which the term I would use.



Brendan Sullivan:

Um, generally is remediation of, of, uh, of data.



Brendan Sullivan:

It's a growing market and data privacy is only making that,



Brendan Sullivan:

um, come more to the fore.



Brendan Sullivan:

Um, and, you know, companies, there's a lot of companies out there that, that



Brendan Sullivan:

want their, their backed up archive data in the cloud so that they can



Brendan Sullivan:

forever remove infrastructure within their data center and just put it



Brendan Sullivan:

all up in, in the cloud, which, um.



Brendan Sullivan:

You know, it makes perfect sense to remediate that data



Brendan Sullivan:

before it goes to the cloud.



Brendan Sullivan:

Not on mass.



Prasanna Malaiyandi:

yeah, because even though cloud is cheap , especially



Prasanna Malaiyandi:

when you talk about deep storage, uh.



Prasanna Malaiyandi:

It is still a cost, and if you keep adding that up over the months and the



Prasanna Malaiyandi:

years that you're keeping that data for, right, those costs can add up.



Brendan Sullivan:

It's only cheap.



Brendan Sullivan:

It's only cheap on the way in.



Brendan Sullivan:

It's, it's expensive, on the way out.



Brendan Sullivan:

Um, egress is, is a, is is what's gonna hurt.



Prasanna Malaiyandi:

Although I did hear that at least AWS and some of



Prasanna Malaiyandi:

the other public cloud companies due to EU regulations are now,



Prasanna Malaiyandi:

uh, have removed egress costs if you are canceling your account.



Prasanna Malaiyandi:

So they're at least starting to help there, but it doesn't help if you need



Prasanna Malaiyandi:

to pull data out just for a one-off case or something else like that.



Prasanna Malaiyandi:

So.



Brendan Sullivan:

Yeah.



Brendan Sullivan:

W. Curtis Preston: Yeah, I, I can see all kinds of migrations here, right?



Brendan Sullivan:

I can see, I, you know, I know that.



Brendan Sullivan:

So there are plenty of people that are still on tape and they want to keep the



Brendan Sullivan:

tapes, but they realize that they have a bunch of DLT one tapes and you could



Brendan Sullivan:

put, I don't know how many DLT one tapes you can put on an LT oh eight, right?



Brendan Sullivan:

Or an LT oh nine.



Brendan Sullivan:

Uh, but you, but you guys can do that, right?



Brendan Sullivan:

You can, you can migrate, you can migrate and, and remediate there.



Brendan Sullivan:

Uh, you can keep everything.



Brendan Sullivan:

But keep it in a much smaller space, reducing your monthly bill from whoever



Brendan Sullivan:

it is that's holding onto your tapes.



Brendan Sullivan:

Or if you're holding onto your own tapes, you're, you know, reduce



Brendan Sullivan:

your data center footprint of that.



Brendan Sullivan:

You can migrate data into some sort of cloud storage, like you



Brendan Sullivan:

said, remediate along the way.



Brendan Sullivan:

You say, look, we've got all these backups.



Brendan Sullivan:

And the only thing we want to keep out of them is the exchange data.



Brendan Sullivan:

You can do that, right?



Brendan Sullivan:

You can, uh, extract just the exchange data or just the



Brendan Sullivan:

whatever data, whatever it is.



Brendan Sullivan:

Um, you can extract that out defensively because maybe they've got a, a



Brendan Sullivan:

regulatory requirement to keep that.



Brendan Sullivan:

Or maybe they've got a, a voice system and they have to keep those records.



Brendan Sullivan:

Whatever it it is that, that they have to keep.



Brendan Sullivan:

You can make sure that they keep that, but delete everything else.



Brendan Sullivan:

Migrating that into whatever kind of system that they want to do.



Brendan Sullivan:

Um, and I know we've even talked about, um, ways in which that



Brendan Sullivan:

you could potentially migrate it into another backup system.



Brendan Sullivan:

Definitely more complicated, I think.



Brendan Sullivan:

Um, but it's doable.



Brendan Sullivan:

But obviously it's a hard, uh, it's a high level of effort, which



Brendan Sullivan:

would, which would be costly.



Brendan Sullivan:

So then the customer would just have to make a, a decision as to whether or



Brendan Sullivan:

not, I think that was not a question.



Brendan Sullivan:

I just talked for five minutes.



Brendan Sullivan:

Brendan, we've talked about the backups, we've talked about, uh, the



Brendan Sullivan:

remediation side and, uh, and e-discovery.



Brendan Sullivan:

Uh, but as I recall, there's also another part of the company



Brendan Sullivan:

that talks about forensics.



Brendan Sullivan:

What, um, so it sounds like you, you're just handling a, a, a, all, all



Brendan Sullivan:

the data that needs to be collected.



Brendan Sullivan:

Yeah, so, so, uh, the backup that we've said,



Brendan Sullivan:

uh, is not really what we do.



Brendan Sullivan:

We do the restore.



Brendan Sullivan:

Um, the, it, it's the proce, the legal process is, um, best understood.



Brendan Sullivan:

Um, from a model that's being created.



Brendan Sullivan:

Um, it's called the EDRM model, um, electronic Discovery Reference Model.



Brendan Sullivan:

And, um, you can follow it and there's a, there's a process which is, you know,



Brendan Sullivan:

identification of target data over on one side and all the way to produce



Brendan Sullivan:

in a court of law on the other side, and the restoration and production



Brendan Sullivan:

of data from legacy environments.



Brendan Sullivan:

We've about thus far is really on the left hand side of that ED rm,



Brendan Sullivan:

uh, model, and more on the right.



Brendan Sullivan:

Is, uh, the forensic side and, uh, the e-discovery side, which



Brendan Sullivan:

is where the analysis of the data.



Brendan Sullivan:

So just getting the target data is what we've talked about thus far.



Brendan Sullivan:

And inevitably when we're doing that, some clients they say, well,



Brendan Sullivan:

that's only part of the process.



Brendan Sullivan:

Um, we'd like, um, we'd ultimately like you to actually find the data or help



Brendan Sullivan:

us find the specific data that might.



Brendan Sullivan:

Be used for defense or, um, for whatever, whatever the lawyers,



Brendan Sullivan:

uh, are trying to achieve.



Brendan Sullivan:

And so that, that part is, uh, much more analysis, keyword search, um,



Brendan Sullivan:

artificial intelligence, machine learning, computer, uh, aided learning that allows,



Brendan Sullivan:

um, uh, platforms to sift through.



Brendan Sullivan:

Fully indexed, uh, all sorts of data very, very quickly and build a story



Brendan Sullivan:

that the lawyers can use, um, as, as fast and efficiently as possible.



Brendan Sullivan:

So we do have two other departments, um, besides the, the Restore side.



Brendan Sullivan:

We have computer forensics where we have certified forensic examiners that



Brendan Sullivan:

typically look at, um, you know, laptops, PCs, windows, servers, but you know, more.



Brendan Sullivan:

More, more recently it's, it's, uh, iPhones and Androids.



Brendan Sullivan:

Um, there's a lot of data on those devices now, um, using technologies



Brendan Sullivan:

like Cellebrite and NK and X-rays and various other things.



Brendan Sullivan:

So we have a computer forensics department that, uh, our examiners



Brendan Sullivan:

specifically work in that area.



Brendan Sullivan:

Um.



Brendan Sullivan:

Producing and reviewing things like WhatsApp chat messages,



Brendan Sullivan:

signal chat messages, et cetera.



Brendan Sullivan:

Teams is coming just around the corner.



Brendan Sullivan:

Um, and then the e-discovery platform, um, which is, um, uh, the actual,



Brendan Sullivan:

where the data actually resides and where lawyers and paralegals will, will



Brendan Sullivan:

search and review and then tag relevant.



Brendan Sullivan:

Uh, data and then come back to 'em to build the stories that they will



Brendan Sullivan:

send to opposing counsel or ultimately go, uh, go to court to produce.



Brendan Sullivan:

Um, we also have a e-discovery department, and, um, they're not



Brendan Sullivan:

the largest parts of our, uh, of our portfolio, but, um, they're an



Brendan Sullivan:

essential part and they're growing.



Brendan Sullivan:

Um, because what clients want is they want you to be able to handle everything from



Brendan Sullivan:

the far left to as far right as possible.



Prasanna Malaiyandi:

Yeah, you guys are like the experts, and so if you're a



Prasanna Malaiyandi:

company, you have no idea where to start, and you're like, Hey, I got this request.



Prasanna Malaiyandi:

I have a bunch of data.



Prasanna Malaiyandi:

I don't know what to do.



Prasanna Malaiyandi:

It's like, Hey, I should give a call to you guys and be like, Hey, I need help.



Brendan Sullivan:

Yeah.



Brendan Sullivan:

W. Curtis Preston: Yeah, I, I think remember one of the biggest surprises



Brendan Sullivan:

for me was when I was looking at all the things that, uh, you do,



Brendan Sullivan:

was that e-discovery part, right?



Brendan Sullivan:

So we were talking about Microsoft 365, and you were explaining how that you



Brendan Sullivan:

do the, the you, you use the customers.



Brendan Sullivan:

eDiscovery tool in Microsoft 365.



Brendan Sullivan:

And I remember asking, well, why don't they just do that?



Brendan Sullivan:

You're like, well, because it's really hard.



Brendan Sullivan:

Right?



Brendan Sullivan:

Because it's, it's a, it's a very complicated, and again, going back



Brendan Sullivan:

to something you said much earlier, is you want to be able to, to



Brendan Sullivan:

defensively say that you did this in the proper way, that you conducted



Brendan Sullivan:

the search in a proper way to, so that you could say, here's what we did.



Brendan Sullivan:

Here's how, you know, here's what we've, I'm sorry, here's what we've



Brendan Sullivan:

collected and here's the process that we used to collect that.



Brendan Sullivan:

And that's a defensible process.



Brendan Sullivan:

Um, versus somebody who is clicking on Microsoft 360 five's e-discovery



Brendan Sullivan:

button for the first time.



Prasanna Malaiyandi:

I could see you doing that, Curtis.



Brendan Sullivan:

Let me tell you, Curtis is a fast learner.



Brendan Sullivan:

W. Curtis Preston: I try, I try, I try.



Brendan Sullivan:

Well, um, with that, uh, Brendan, thanks for coming on.



Brendan Sullivan:

Thanks for having me.



Brendan Sullivan:

W. Curtis Preston: And thanks persona for your usual great questions as well.



Prasanna Malaiyandi:

I try Curtis and Brandon.



Prasanna Malaiyandi:

It was nice to meet you.



Brendan Sullivan:

You too.



Brendan Sullivan:

You too.



Brendan Sullivan:

W. Curtis Preston: And uh, thanks to our listeners.



Brendan Sullivan:

Be sure to subscribe so that you don't miss an episode.



Brendan Sullivan:

That is a wrap,




Brendan Sullivan Profile Photo

Brendan Sullivan

CEO

Mr. Sullivan has an extensive history in data storage and retrieval spanning over 30 years. An electronics engineer by training who moved into backup tape development, manufacturing and then backup systems, data restoration and remediation. He led a manufacturing operation for 9 track, 3480/90e, DLT, & 3590 tape cartridges, taking the first 1GB capacity enterprise tape cartridge to market.
He has managed massive tape data recovery projects in Europe, the USA, and the Middle East.
He took the helm at a tape manufacturing company in 2002 under forbearance to foreclose and restructured and re-engineered it to become an e-Discovery provider employing almost 200 people and recognized by Socha-Gelbmann as a top 20 provider by 2008. He often speaks or takes part on panel discussions related to legacy data remediation, defensible deletion, the use of backup tape in discovery, or retirement of legacy backup environments..
His current focus at SullivanStrickler is on helping clients reduce risk and exposure resulting from their backup environments, speeding up time to data and lowering total cost of ownership for legacy data.
S2|DATA was formed in 2013, a company dedicated to providing access to the world's legacy data.